Our Family® Fresh Frozen Fruits and Vegetables — Minnesota
new look for line of fresh frozen fruits and vegetables for the Our Family® brand

This piece was a project I worked on during my days at Image Arrangers. I was in charge of creating the layout of each package, placing the dieline, placing the photos of the images (based on a mathematical formula) all of which was based on photo size, vegetable vs. fruit, etc. Notice the difference in the amount of plate and spoon showing in the flat layout right vs. the amount showing in the product shot left?

This was one extensive job as their were several sku's to complete of all different sizes. I remember early on in the process being in the bathroom ready to vomit out of pure terror because I though after completing umpteen packages that I had placed the layout incorrectly. Needless to say, everything was fine, and you can now see this product packaging (once a thorn in my side) at supermarkets around town.